Morpace Named a "2015 Top Workplace"
Read more about this Top Workplaces award given annually to organizations around Southeastern Michigan.
Smart Glasses Elicit Strong Consumer Reactions
Consumers are both intrigued, and threatened by, smart glasses in the marketplace according to the recent Morpace Omnibus.
Morpace now a Top 25 U.S. research firm
2015 Gold Top 50 Report in Marketing News ranks Morpace as a Top 25 marketing research firm based on U.S. revenue. (June 8, 2015)
Morpace appoints Erica Ruyle as Vice President
Erica joins the qualitative team with a focus on in-home research, IDIs, co-creation and ideation. (November 3, 2014)
Morpace named 2014 Research Organization of the Year by CASRO
Morpace was chosen by a panel of research industry leaders to win this prestigious award. (October 6, 2014)
Beijing Auto Show Study
Get a free report that reveals opinions from 2014 Beijing Auto Show attendees. (May 19, 2014)
Consumers are willing to pay more and sacrifice performance for vehicles with better fuel economy
Read more about the impact of powertrain features, including hybrids and electric vehicles, that were revealed in our 2013 PACE Study. (November 4, 2013)
Morpace appoints Tom Rosholt as Vice President
Rosholt provides technical leadership in the areas of analytics, claims research, data visualization, and technical communication. (September 16, 2013)
Morpace Earns Prestigious Award from Ford Motor Company
Morpace was honored to be the only market research company and one of 42 global suppliers recognized with the 2012 Ford World Excellence Award. (May 29, 2013)
Vision Critical and Morpace Extend Partnership into Mainland China
Insight communities are rapidly gaining popularity and adoption by businesses throughout Asia. (February 20, 2013)
Push-to-Talk Making a Comeback?
A notable percentage of consumers are very interested in using "Push-to-Talk" on their mobile phones, according to a recent Morpace Omnibus. (January 3, 2013)
Chris Leiman rejoins Morpace as Vice President
Chris takes a leadership position on the global Automotive team and also joins our growing qualitative group as a seasoned moderator. (October 23, 2012)
Thriftiness extends into “Back to School” items
Consumers are spending less and budgeting more for their children’s back-to-school needs, according to the August Morpace Omnibus. (September 13, 2012)
Cathy Marchesi joins Morpace as Research Director
Cathy brings more than 20 years of experience in automotive, financial services, retail & consumer goods and technology. (August 20, 2012)
2012 Vacation Plans for Americans
Learn how far Americans plan to travel, based on a recent Morpace Omnibus study. (June 15, 2012).
Morpace adds two researchers to its Asia-Pacific Office
Lily He and Antoni Zhong join our research staff in Shanghai to help support global clients in the Asia-Pacific region. Shanghai. (June 8, 2012).
Factory image programs important for dealers and OEMs
External physical presence impacts the decision of consumers, according to the Morpace Omnibus. (February 7, 2012)
Morpace Grows Its Asia-Pacific Office
Olive Zhang and Chris Tan join Morpace in Shanghai. (February 1, 2012).
U.S. Consumers don't support NTSB's recommendation to ban the use of hands-free devices while driving
PRNewswire (January 17, 2012)