June 13th Webinar

Finding What Sparks Member
Engagement and Loyalty
Qualitative Tools for Health Plan Market Research


Webinar: Tuesday, June 13th 12:00-1:00 p.m. EST
Submit Form Below to Register

Gather your colleagues and join us on June 13th for our Morpace webinar Finding What Sparks Member Engagement and Loyalty.

Our staff Anthropologist, Erica Ruyle, will showcase traditional and digital tools for conducting qualitative research that uncovers what is important to your plan members – the sparks that drive value and connection with your plan.

Direct customer engagement leads to key business outcomes that ignite a health plan’s success including:

  • Lower churn ratesEngagement grows loyalty
  • Administrative cost savingsEngagement improves satisfaction
  • Optimal care and cost of delivering careEngagement lowers cost, improves health outcomes
  • Improved metrics and financial performance – Engagement grows ROI

Please join us to learn how Morpace applies leading qualitative methodologies to uncover member preferences, journeys, and their emotional connections with your brand.

If you are interested in participating in this upcoming free webinar, please fill out the form below or contact us at This email address is being protected from spambots. You need JavaScript enabled to view it..

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